How To Design A Mobile Ready Website Mobile ready websites can mean the difference between lead generation or a failed digital marketing campaign. In this age of mobile devices, connecting with your target audience can be a chess game between you and your competitors. The one thing to keep in mind is that search engines, […]
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What is a Creative Brief? A creative brief is an essential part of every successful marketing campaign. It is a very thorough questionnaire that is used to collect the information needed before beginning each project. It helps drive the discovery process by gathering all of the critical, relevant, and most useful information. Laying this solid […]
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Who Is Creative MMS? We aren’t the agency we were years ago. We aren’t even the agency we were last year. So much has changed. We’ve grown. We’ve evolved. And, we’ve learned a lot. From a business owner perspective, I’ve watched the team transform into a group of exceptionally talented individuals, all rowing the boat […]
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Digital Marketing to Millennials When marketing your product, exploring the available demographics is a must. Today, Millennials are one of the largest target audiences, with the highest potential spending power of any generation. Generation Y, as they’re also known as, use technology at an alarming rate, communicating on social media and private messaging platforms more […]
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Do You Know Your User Personas Identifying and creating a user persona is extremely important for business that want to connect with their audience, especially when creating an online presence. How well do you know your audience and user personas? Not knowing your target audience can result in lost sales and poor customer engagement. Creating a […]
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Why Your Website Doesn’t Work You’ve heard it before. Websites are a business essential. But maybe you haven’t been seeing the results you expected from your site. Before you dismiss the importance of having a business website, do this internal check. You could be committing one of these five fatal flaws that drive customers away: […]
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Is Your Brand & Website Responsive? A Responsive Website gets results for brands in a digital age. With so many different devices being used to gain information these days, wouldn’t it be nice to look your best to potential customers day in and day out? If you own and maintain a website, you want your […]
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Leverage Email To Build Your Brand Your email list is one of your biggest assets as a business. Email marketing gives you a direct line to your audience, without worrying about pesky Facebook algorithms or advertising fees. Unlike social media platforms, you own your list, which means that it grows with your business. As such, […]
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Biggest mistakes of DIY websites With so many website companies offering free do-it-yourself (DIY) web services on today’s market, the temptation is great for those who want a site for themselves or their business to take advantage of such offers. These services provide folks with no coding experience user-friendly interfaces that allow them to design […]
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Does Your Business Have A Website? Despite the growing demand for technology in the workplace, many small businesses still don’t have a website. A survey conducted by the Washington D.C.-based research firm Clutch revealed that 71 percent of all small businesses have a website, and of those 92 percent said they’ll have a website by […]
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Blogging For Online Businesses Blogging is an essential part of any business online these days. Your blog helps drive traffic to your website, gives your customers valuable information, and establishes you as an authority figure in your industry. Without a blog, you’re missing out on a big marketing opportunity. If you look around the web, […]
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The Importance of Using HTTPS Internet users are looking for security when they surf the web. They’re looking for a secure user experience where their personal information is protected. One of the strongest indicators of a secure connection is a site using HTTPS encryption. Privacy and security in a digital age is on the minds […]
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