website redesign steps
User Experience

Turn Your Frowned Website Upside Down

How to Redesign Your Website Your website simply isn’t generating the traffic you need it to or handling your needs–but how do you fix it? A full website redesign is often the best way to turn that frown upside down, getting your website noticed by the customers you most want and ensuring that you’re able […]

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digital marketing strategy
Conversion Optimization

Understand Your Marketing Strategy to Make it Work

How To Create a Marketing Strategy Marketing strategies are often sold as packages and people buy them without knowing how they work. Others just market in a random way, taking whatever marketing method that is at hand and rotating through strategies apparently willy-nilly until something works. A marketing strategy should be at the heart of […]

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web design history
Web Design

A Brief History of Web Design

The Early Days of Web Design Web design has been important since sites began competing for attention. A well-designed site holds readers’ interest, is easy to read, and presents its content in a clear, organized way. Views on what accomplishes this have changed over the years, as the available technology has changed and designers have […]

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digital and web agency
How-To's

How to Give Your Agency the Best Feedback

Choosing The Best Web Design Agency So you’ve finally decided to go with a web design agency. You’re ready to hand off the work to someone else, kick back, and put your feet up, right? Not so fast. We all know nothing good comes quite that easy. While your agency will do the actual web […]

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digital marketing terms SEO
Conversion Optimization

10 Common Digital Marketing Terms

What Is Digital Marketing? You’ve probably heard about digital marketing, that’s it’s a way to help prospective customers find your business online, and to grow your company.  You might be thinking about giving it a try, but you might also get a little dizzy when marketers start tossing around terms like SEO, PPC, bounce rate, […]

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data analytics and digital marketing
Conversion Optimization

How Can Your Business Use Data Analytics?

Data Analysis Builds Business Strategies Today it’s easier than ever collect data on your website’s performance. Unfortunately, applying that data to your business isn’t exactly intuitive. More and more people are talking about data-driven strategies for business. But how exactly does data help business? Using data in your marketing and sales practices takes the guesswork […]

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choose the best digital agency
How-To's

Uncover the Best Digital Agency with These 5 Questions

How to Find The Best Digital Agency Outsourcing is a natural part of growth. It enables you to focus on your core competencies while letting experts do the rest of the work needed to keep your business competitive. But today there are more digital agencies out there than ever. How do you choose a good […]

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Hamburger Navigation Menu
User Experience

Why the Hamburger Navigation Icon is Dead

What is a Hamburger Navigation Menu? The hamburger menu is a hot topic in design debates. You’ve probably seen it before – the three horizontal lines that you click or tap to open a site’s menu. Hamburger navigation icons became popular a few years ago. They were used most frequently in apps or mobile versions […]

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website ssl security
SEO

SSL Certificates: Which is Right for Your Website?

What is an SSL? Chances are you’ve definitely bumped into an SSL certificate in your internet travels. Your bank, your favorite grocery store, Amazon, or typically any place that you perform transactions online have an SSL certificate installed on their site – you can tell by the little green lock that shows up next to […]

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was my website hacked
How-To's

Why Was Your Website Hacked?

What Caused My Website to be Hacked? Having your website hacked is an extremely frustrating process for any business owner. A hacked website means downtime: time when your customers can’t access your website in order to buy your products and time during which your team must act in order to get things up and running […]

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website hosting with Creative MMS
Hosting

Hosting: How It Works, and What Will Work For You

 Breakdown Of Website Hosting If you need a website, you need web hosting. You’ve probably heard about domain names or DNS mapping. After providing support to people who we’ve designed and built websites for, I realize that a lot of folks either have trouble differentiating all these different pieces, or understanding how they work together […]

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what is the difference between PPC and SEO
Conversion Optimization

Knowing the Difference Between PPC and SEO

What is the difference between PPC and SEO? Maybe you’ve heard that PPC is dead and businesses should only use SEO. Or you’ve heard that SEO takes too long and PPC works wonders. Many online marketers have surprisingly strong views on PPC vs. SEO. But before you choose a stance, it’s important to have a […]

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