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2018 Digital Marketing Strategy for businesses
How-To's

Focus Areas of Your Digital Marketing Strategy in 2018

Digital Strategy Starts With A Story Something about the approaching end of year makes me and many other business owners think about planning for the new year. We’ve been getting a lot of questions about what to focus on in 2018 and thought we would distill our thoughts to help you plan your digital marketing […]

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digital project managers plan for success
How-To's

What Is Digital Project Management: 4 Stages to Success

What is a Digital Project Manager? It’s unlikely you learned what a digital project manager does when you were in school, but now you need one. At least you think you do, but you’re not exactly sure what a project manager in digital marketing does. A digital project manager oversees and streamlines the management of […]

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mobile friendly website design tips
How-To's

10 Effective Mobile Ready Website Design Tips

How To Design A Mobile Ready Website Mobile ready websites can mean the difference between lead generation or a failed digital marketing campaign. In this age of mobile devices, connecting with your target audience can be a chess game between you and your competitors. The one thing to keep in mind is that search engines, […]

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Digital Discovery using a Creative Brief
How-To's

Building A Creative Brief Through Digital Discovery

What is a Creative Brief? A creative brief is an essential part of every successful marketing campaign. It is a very thorough questionnaire that is used to collect the information needed before beginning  each project. It helps drive the discovery process by gathering all of the critical, relevant, and most useful information. Laying this solid […]

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Creative-MMS-Team-Philadelphia-PA-2017
News

Why Rebrand? And why now?

Who Is Creative MMS? We aren’t the agency we were years ago. We aren’t even the agency we were last year. So much has changed. We’ve grown. We’ve evolved. And, we’ve learned a lot. From a business owner perspective, I’ve watched the team transform into a group of exceptionally talented individuals, all rowing the boat […]

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Online Marketing

How to Connect With Millennials

Digital Marketing to Millennials When marketing your product, exploring the available demographics is a must. Today, Millennials are one of the largest target audiences, with the highest potential spending power of any generation. Generation Y, as they’re also known as, use technology at an alarming rate, communicating on social media and private messaging platforms more […]

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News

Identify Your Business Persona and Audience

Do You Know Your User Personas Identifying and creating a user persona is extremely important for business that want to connect with their audience, especially when creating an online presence. How well do you know your audience and user personas? Not knowing your target audience can result in lost sales and poor customer engagement. Creating a […]

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How-To's

5 Website Fails That Are Scaring Away Your Customers

Why Your Website Doesn’t Work You’ve heard it before. Websites are a business essential. But maybe you haven’t been seeing the results you expected from your site. Before you dismiss the importance of having a business website, do this internal check. You could be committing one of these five fatal flaws that drive customers away: […]

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Online Marketing

Responsive Websites Get Results – Here’s Why!

Is Your Brand & Website Responsive? A Responsive Website gets results for brands in a digital age. With so many different devices being used to gain information these days, wouldn’t it be nice to look your best to potential customers day in and day out? If you own and maintain a website, you want your […]

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How-To's

How to Follow Email Marketing Best Practices

Leverage Email To Build Your Brand Your email list is one of your biggest assets as a business. Email marketing gives you a direct line to your audience, without worrying about pesky Facebook algorithms or advertising fees. Unlike social media platforms, you own your list, which means that it grows with your business. As such, […]

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News

Seven Deadly Sins of DIY Websites

Biggest mistakes of DIY websites With so many website companies offering free do-it-yourself (DIY) web services on today’s market, the temptation is great for those who want a site for themselves or their business to take advantage of such offers. These services provide folks with no coding experience user-friendly interfaces that allow them to design […]

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Online Marketing

What Type of Website Does My Small Business Need?

Does Your Business Have A Website? Despite the growing demand for technology in the workplace, many small businesses still don’t have a website. A survey conducted by the Washington D.C.-based research firm Clutch revealed that 71 percent of all small businesses have a website, and of those 92 percent said they’ll have a website by […]

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