Park Power

Powering the backend for lead generating functionality

UX Design // WordPress Development
Creative designed and developed a user-friendly site with a customized backend that pulled unique data quickly and accurately for a seamless customer experience. The site content was optimized for search, reviewed for compliance, and developed to generate and convert leads. From the beginning, Park Power knew their company goals and knew Creative was the right partner to renew their marketing energy and keep it going through retained digital marketing support.

Park Power strives to empower people and communities by partnering with customers, associates, and communities to introduce socially, environmentally and financially responsible energy plans.

They offer customers the opportunity to manage their energy budgets responsibly, and support causes that matter such as renewable energy generation.

With the goal to increase their reach and make their services accessible to those who live in the areas in which they serve, they needed a new website. Creative worked with the Park Power team to design and develop a site with a user-friendly interface and a customized backend that pulls information from a database to show accurate rate information when users enter their zip codes.

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