At BNP Engage, our team of experts can help you with keyword research, campaign management, landing page optimization, and remarketing. This can save you time, money, and resources that you can invest in other aspects of your business.
Display Advertising for B2B Businesses
Display and banner advertising attract users interested in your products or services, guiding them through their customer journey. Whether you want to increase traffic, generate leads, or drive conversions, display and banner advertising can help. With engaging visuals, catchy headlines, and clear CTAs, you can capture the attention of potential customers and persuade them to take action.
SEM & SEO Unified for B2B Businesses
SEO and SEM are two types of search engine marketing that can help your B2B business improve its online presence and reach more customers.
Combining SEO and SEM creates a powerful online presence that can help you meet your goals and beat your competition. SEO and SEM can also help B2B businesses like yours measure and improve their performance and ROI using analytics and reporting tools.
Video & YouTube Advertising
Video and YouTube advertising are powerful ways for B2B businesses to leverage online visibility and engagement. Video is one of the most popular and effective forms of content marketing, as it captures the attention, interest, and emotions of the audience. YouTube is the second largest search engine in the world, with over a billion users and millions of hours of video watched every day.
Audio & Streaming Radio Advertising
Audio formats and streaming radio or podcast are versatile and engaging forms of content marketing. It can reach the audience in various contexts, such as driving, working, or relaxing. Audio can also create a personal and emotional connection with your audience, as it can convey the tone, voice, and personality of your brand.
Pay-Per-Click (PPC) Advertising for B2B
Pay-per-click (PPC) advertising is a type of online marketing that involves placing ads on search engines like Google or Bing for keywords related to your business. You only pay when someone clicks on your ad. PPC advertising is important for a holistic search engine marketing strategy.
B2B Conversion Rate Optimization (CRO)
A data-driven conversion rate optimization (CRO) strategy helps improve your website performance and achieve your online marketing goals. It Involves using data from various sources to understand how users interact with your site, actions taken, and the barriers they face. By using data, you can identify the strengths & weaknesses, test different hypotheses, and implement changes that have the most positive impact on your conversion rate.