The Stratagem Group

Strategic Website Redesign for a Boutique Software Company

Digital Marketing // Marketing Strategy // Website Design // Website Development
Stratagem is a boutique software development company that provides custom applications development services to customers in the US Government. Looking to develop their online presence and redesign their website, Stratagem came to Creative MMS for help. See the results we were able to achieve for them below!

Stratagem sought a strategic partner to expand their digital presence and increase sales.

Stratagem has decades of experience building cutting-edge technology solutions for the Department of Defense and The Intelligence Community. Before reaching out to Creative MMS, Stratagem’s online presence was limited to their website. Looking to rebrand, redesign their website, and build a digital marketing strategy, they enlisted Creative MMS’s expertise.

At Creative MMS, we value transparency and collaboration with our clients. Our team worked with the group at Stratagem to establish a plan uniquely suited to their industry and business KPIs. The result? A comprehensive strategic marketing plan customized to address their current and long-term goals.

Launching Stratagem’s digital presence

Before connecting with Creative MMS, Stratagem faced a unique challenge: defining a new digital strategy in an industry that typically doesn’t have a strong online presence. Ready to face this challenge, our team took the time to gain a holistic understanding of Stratagem’s industry and company values.

SEO research was done to review competitors’ strategies and identify high-performing industry keywords. Our development team built wireframes to establish the website’s structure and ensure optimal user experience. We also created style tiles to help the Stratagem team decide on a beautiful, new website design. Personas and customer journeys were created by our team as well to help with upcoming campaigns and ongoing targeting.

Once Creative MMS launched Stratagem’s new and improved website, this allowed our team to craft campaigns that would attract their customers and prospects. This included PPC ad management, content creation, email marketing, and more.

Since Stratagem’s redesigned website launched, they’ve reported a huge uptick in external engagement. Their new website is modern, easily navigable, and provides an intimate look into Stratagem’s company culture and values. Through our current marketing campaigns, Stratagem can watch their digital presence continue to grow!

Visit The Site
Services Provided
Digital Marketing
Marketing Strategy
Website Design
Website Development
The Stratagem Group Logo

“Can't say enough about Brent, Megan, Ben, and the crew. They really spent the energy to understand what we're doing and why we're doing it, which was a huge differentiator for me. The "why" always gets lost in today's world, and the fact that Creative MMS expended the energy to actually understand what we were trying to accomplish and why gave us an intimate feel on our website that you don't necessarily feel on others.  ”

Jason Putnam Stratagem Headshot
Jason Putnam
President & CEO
The Stratagem Group