Deployed Resources

Sleek New Website Design for an Emergency Deployment Services Company

Digital Marketing // Marketing Strategy // SEO Services // Website Design // Website Development
Deployed Resources is a rapid logistics support company with over 18 years of experience in providing logistics services and equipment for disasters, military operations, and special events. Struggling to tell their story and attract leads through their existing website, they came to the website design experts at Creative MMS for an upgraded strategy.

Website design focused on storytelling

Deployed Resources requested our website design services to accomplish several key goals. They wanted to more effectively tell their company story, showcase their products and services, and convert visitors into leads.

Through competitive analysis, SEO research, and UX review of their current site, we determined they were missing keyword and content-based SEO. What they needed was something Creative MMS specializes in: a customer-focused website.

Revamping a digital strategy and rebuilding a website

Our content marketing team hit the ground running by establishing a new and highly detailed customer persona. This persona was developed based on our extensive research of the market, the competition, and Deployed Resources’ current clients. Marketing materials and content would then be optimized for their target audiences.

To characterize the brand and illustrate their dedication to service, we recommended some new content pieces. The plan was to highlight case studies, detail their state-of-the-art equipment, and tell the company story in a way that resonated with their target audience.

We moved forward and designed an engaging website that:

  • Implemented targeted keywords
  • Informed prospective clients about Deployed Resources’ capabilities
  • Showcased the breadth of their equipment
  • Detailed past work

Our skilled website development team created a website robust enough to handle the expected inbound traffic and new functionality. All data was tracked and reported, allowing us to adjust strategies as needed.

The results were immediate and measurable. Organic and overall traffic increased, sessions rose by 34%, and session durations increased by more than 70%.

Creative MMS is proud of our work that enabled Deployed Resources to attract and convert new site visitors.

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Increase in Duration of Session
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Increase in Organic Traffic After Launch

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Decrease in Overall Bounce Rate

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Services Provided
Digital Marketing
Marketing Strategy
SEO Services
Website Design
Website Development
Overall Traffic
Organic Traffic