Creative University
Explore Creative University

Your Comprehensive Digital Marketing Resource Center

Welcome to Creative University! Did you bring a pen and paper? Don’t worry – there won’t be any tests or classes to attend. But there’s a lot you can learn and apply to your own brand’s marketing strategy. Through our variety of resources, you can discover everything you want to know about digital marketing, website design, pay-per-click advertising, search engine optimization, social media marketing and beyond. Use our handy filtering tool to browse by area of interest and asset type. Explore our expansive library of videos, guides, helpful templates, webinars, and more to become a digital marketing expert and stay up to date on key industry trends. We hope you enjoy and share what you learn with your own network.

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Content Marketing, CoreResources, Inbound Marketing
Content Marketing
Article

How Content Marketing Agencies Drive Success

Why partner with a content marketing agency? Here you are again, sitting in front of...
05/01/2023
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website developer generating schema markup on laptop
Website Development
Article

What is Schema Markup and How Do You Use It?

Hello and welcome to Episode 3 of our Creative University video series! My name is...
03/13/2023
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handshake at sales meeting
Content Marketing
Article

How Marketing Automation Can Boost Sales Strategies

Improve Your Sales Enablement with Marketing Automation Did you know that B2B buyers do 70%...
10/28/2022
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Business person writing “Change Is Coming” with marker on a clear board
SEO Services
Article

Google’s Latest SEO Changes for B2B Content Marketing

Google’s latest SEO update is a content marketing game changer Ready or not, it’s here....
08/18/2022
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embarrassed woman cringing and looking at mobile phone with pink background
Content Marketing
Article

7 Common B2B Content Marketing Mistakes

B2B Content strategy pitfalls you should avoid Content marketing is not just a buzzword. It’s...
08/08/2022
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measuring the word success with a ruler
Content Marketing
Article

Top Measurements for B2B Content Marketing Success

How successful companies make the most of their content marketing Over the last two years,...
07/07/2022
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young businesswoman analyzing content marketing metrics and writing code
Content Marketing
Article

Guide to Writing B2B Content for SEO and Humans

Honing Your SEO Content Marketing Strategy You’ve decided to incorporate content strategy into your larger...
06/22/2022
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man standing on large bricks overlooking mountains
Content Marketing
Article

How to Measure Your B2B Content Marketing

Is Your B2B Content Strategy Working? Great! So you have a plan for your B2B...
06/13/2022
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business professional strategizing b2b content plan
Article

Why B2B Brands Need Content Marketing Strategy

What is B2B Content Marketing? With 75% of the world now being online, content marketing...
05/24/2022
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b2b content marketers brainstorming with post it notes on whiteboard
Article

5 Tips for Quick Wins With B2B Content Marketing

5 Essentials of Any Successful B2B Content Strategy I get it, I know. We have...
05/19/2022
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digimarcon digital marketing conference with philadelphia skyline in the background
Marketing Strategy
Article

Key DigiMarCon Insights to Revamp Your B2B Digital Strategy

4 DigiMarCon 2022 Takeaways for Growth-Focused Businesses I don't know about you, but I am...
05/09/2022
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excited businesswoman writing content on laptop
Content Marketing
Article

Write Exciting B2B Content in Every Industry

Engaging B2B Content Strategies for the Less Glamorous Industries Whenever you come across tips and...
03/28/2022
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